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MARKETING PROJECT TOPICS AND MATERIALS

1. THE IMPACT OF SALES PROMOTION ON THE PURCHASING OF CONSUMER PRODUCT IN NIGERIA
2. IMPACT OF MARKETING RESEARCH IN ACHIEVING ORGANIZATIONAL GOAL
3. EFFECT OF ADVERTISING ON BRAND PERFORMANCE
4. THE EFFECT OF PURCHASING SEGMENTATION AS A TOOL FOR ACHIEVING ORGANIZATIONS SALES OBJECTIVES
5. EFFECTIVENESS OF PRODUCT INNOVATION AS A TOOL OF ACHIEVING COMPETITIVE ADVANTAGE IN THE PURCHASING ENVIRONMENT
6. APPLICATION OF MARKETING CONTROL TECHNIQUES IN MANUFACTURING FIRMS
7. THE ROLE OF PRODUCT MANAGEMENT IN THE MARKETING OF BANKING SERVICE (A CASE STUDY OF FIRST BANK ABA BRANCH)
8. THE IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN ORGANIZATION.
9. THE PROBLEMS FACING THE MARKETING OF POULTRY PRODUCT
10. AN EVALUATION OF PIPELINE TRANSPORTATION IN THE MARKETING OF PETROL IN NIGERIA
11. THE IMPACT OF MARKETING IN THE DEVELOPMENT OF TOURISM IN ENUGU STATE
12. AN APPRISAIAL OF EFFECTIVE ADVERTISING IN INCREASING SALES OF COSMETICS
13. ATTITUDE OF CONSUMERS TOWARDS PUBLIC UTILITIES (A CASE STUDY OF NEPA, ENUGU METROPOLIS
14. THE IMPACT OF PERSONAL SELLING IN THE MARKETING OF BEVERAGES IN ENUGU STATE
15. A STUDY ON THE ROLE OF ADVERTISING IN TOURISM DEVELOPMENT
16. THE EFFECT OF SEGMENTATION IN THE TARGET MARKETING OF NBL PLC IN ENUGU STATE
17. ADVERTISING AS A ‘’POWER TOOL’’ FOR BUSINESS GROWTH.
18. IMPACT OF EFFECTIVE PUBLIC RELATIONS IN MARKETING EXPANSION OF BANKING SERVICES IN ENUGU METROPOLIS
19. ADVERTISING AS A STRATEGIC INSTRUMENT IN THE MARKETING OF MTN’S COMMUNICATION SERVICES
20. THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT
21. AN EVALUATION OF PRODUCT POSITIONING STRATEGIES IN THE CONSUMER PRODUCTS INDUSTRY IN NIGERIA
22. AN EVALUATION OF DISTRIBUTION STRATEGIES IN MARKETING OF PETROLEUM PRODUCTS
23. THE ROLE OF PUBLIC RELATIONS IN THE MARKETING OF HOSPITAL SERVICES
24. AN EVALUATION OF THE DISTRIBUTION STARTEGIES ADOPTED BY OANDO PLC FOR THE MARKETING OF PETROLEUM
25. THE PROBLEMS FACING THE ESTABLISHMENT OF BANKS IN RURAL AREAS
26. AN INDEPTH STUDY OF ON THE BRAND SWITCHING BEHAVIOR OF MALT DRINK CONSUMER IN ENUGU STATE FROM 2005 -2010
27. AN ANALYSIS OF THE PROBLEMS AND PROSPECTS OF CLASSIFIED ADVERTISING IN ENUGU METROPOLIS
28. AN INVESTIGATION INTO MARKETING IMPLICATION OF STREET TRADING IN URBAN CENTERS
29. THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES
30. ATTITUDE OF CONSUMERS TOWARDS MADE IN NIGERIAN GOODS
31. BRAND SWITCHING BEHAVIOUR OF CONSUMERS IN THE HAIR CARE SERVICE
32. THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS
33. THE EFFECT OF PRICING STRATEGIES ON THE MARKETING OF AGRICULTURAL PRODUCTS IN ENUGU STATE
34. CONSUMER PROTECTION LAWS IN NIGERIA AND ITS IMPLICATIONS ON NIGERIAN CONSUMERS
35. PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES
36. APPRAISAL OF ASSET VALUATION AS A TOOL FOR MARKETING BUSINESS
37. CUSTOMER ORIENTATION IN BANKING INDUSTRY
38. BRAND DIFFERENTIATION & POSITIONING FOR MAXIMUM COMPETITIVE ADVANTAGE
39. THE PLACE OF MARKETING IN THE SERVICE INDUSTRIES.
40. A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS
41. AN EVALUATION OF PRODUCT POSITIONING STRATEGIES FOR MARKETING INDOMIE BREAKFAST NOODLES
42. THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS
43. FACTORS THAT INFLUENCE CONSUMERS PREFERENCE OF DETERGENT
44. THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE,
45. TRADE FAIR AS AN INSTRUMENT OF PROMOTION LOCALLY MANUFACTURED GOODS.
46. EFFECTIVE MARKETING STRATEGIES FOR AIRLINES OPERATING IN ENUGU METROPOLIS
47. THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS.
48. MARKETING COURIER SERVICE IN ENUGU STATE
49. THE IMPACT OF MARKETING MIX IN THE ACCOMPLISHMENT OF ORGANIZATIONAL OBJECTIVES
50. THE IMPACT OF INFORMATION TECHNOLOGY (IT) IN MARKETING OF BANKING SERVICES

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