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MARKETING PROJECT TOPICS AND MATERIALS

1. IMPACT OF TELEVISION ADVERTISING MESSAGES ON ALCOHOL CONSUMPTION AMONG UNDERGRADUATE STUDENTS IN LAGOS STATE
2. THE ROLE OF PRODUCT DEVELOPMENT AND MANAGEMENT IN A MANUFACTURING COMPANY
3. EFFECT OF PACKAGING ON CONSUMER BUYING CHOICE OF SELECTED CONSUMER GOODS
4. EFFECT OF ADVERTISING AND SALES PROMOTION ON SALES VOLUME
5. THE EFFECT OF BRANDING ON PRODUCT MARKETING
6. IMPACT OF CUSTOMERS COMPLAINT ON MARKETING PERFORMANCE IN THE SERVICE INDUSTRY
7. THE INCIDENCE OF BRAND LOYALTY AMONG CONSUMERS OF CEREAL FOODS
8. AN INVESTIGATION INTO THE MARKETING STRATEGIES USED BY COMMERCIAL BANKS IN MANAGING SERVICE BREAKDOWN AMONG SME CUSTOMERS
9. THE IMPACT OF MARKETING RESEARCH AS AN AVENUE FOR PROFITABILITY
10. THE IMPACT OF PRODUCT ADVERTISEMENT ON SALES VOLUME OF COMPANIES
11. THE IMPACT OF TV ADVERTISING ON THE MARKETING OF GSM SERVICE
12. EFFECITVE MARKETING STRATEGIES FOR HEALTH CARE SERVICES
13. PUBLIC RELATIONS AND INTERNATIONAL MARKETING
14. THE ROLE OF ADVERTISING IN MOTIVATING CONSUMER BRAND PREFERENCE FOR BEVERAGES
15. THE PROBLEMS AND PROSPECTS OF MARKETING AUTO MAINTENANCE SERVICES
16. MARKETING RESEARCH AS A TOOL FOR PROFITABILITY IN THE SERVICE INDUSTRY
17. MARKETING OF BANKING AND FINANCIAL SERVICE
18. PUBLIC RELATION TECHNIQUES FOR MARKETING AIR TRANSPORT SERVICES IN NIGERIA
19. AN APPRAISAL OF THE APPLICATION OF MARKETING STRATEGY BY STATE ECONOMIC EMPOWERMENT AND DEVELOPMENT STRATEGY (SEEDS) IN REDUCING POVERTY AND UNEMPLOYMENT
20. EFFECTIVE PRICING STRATEGY OF NEW PRODUCTS
21. THE ROLE OF MARKETING PLANNING IN THE MARKETING OF COMPUTER PRODUCTS
22. THE ROLE OF MARKETING STRATEGY IN DETERMINING CONSUMER PURCHASING BEHAVOUR
23. THE IMPACT OF SALES PROMOTION ON THE MARKETING OF NEW PRODUCT AND SERVICES
24. THE IMPACT OF RELATIONSHIP MARKETING AS A TOOL FOR CUSTOMER SATISFACTION AND PROFITABILITY
25. THE IMPACT PROMOTION ON THE MARKETING OF A NEW SERVICES
26. THE DEVELOPMENT AND MARKETING OF A NEW PRODUCT AS A COMPANY LIFE WIRE
27. THE EFFECT OF HIGH COST OF TRANSPORTATION ON NIGERIA ECONOMY AND ITS EFFECT ON CONSUMER GOODS
28. THE EFFECT OF PRODUCT QUALITY ON CONSUMER BRAND LOYALTY
29. THE EFFECTIVENESS OF MARKETING PLANNING AND CONTROL IN A MANUFACTURING ORGANIZATION
30. THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN MARKETING OF CAPITAL GOODS
31. THE IMPACT OF MARKETING COMMUNICATION ON CONSUMER BRAND LOYALTY
32. THE IMPACT OF INFORMATION AND COMPUTER TECHNOLOGY ICT ON THE MARKETING OF AUTOMOBILE PRODUCTS IN NIGERIA
33. THE EFFECTS OF SUBSIDY REMOVAL ON EFFECTIVE MARKETING OF PETROL IN NIGERIA
34. PROMOTION: AN EFFECTIVE MARKETING STRATEGIES IN BUSINESS ORGANIZATION IN NIGERIA
35. DETERMINING THE EFFECTIVENESS OF PRODUCT PLANNING AND MANAGEMENT IN NIGERIA BREWERIES
36. BRAND SWITCHING BEHAVIOR OF CONSUMERS IN THE HAIR CARE SERVICE
37. AN EVALUATION OF THE DISTRIBUTION STRATEGIES FOR THE MARKETING OF PETROLEUM
38. AN APPRAISAL OF EFFECTIVE ADVERTISING IN INCREASING SALES OF COSMETICS
39. AN EVALUATION OF SALES PROMOTION IN INCREASEING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMMUNICATION INDUSTRY
40. EFFECTS OF TELEVISION ADVERTING IN CONSUMER BEHAVIOUR
41. EVALUATION OF THE DEVELOPMENT AND MARKETING OF SERVICE PRODUCTS
42. IMPORTANCE OF MARKTING RESEARCH IN ENHANCING THE SERVICE LEVEL OF MANUFACTURING COMPANY
43. MARKET SEMENTATION AS AN EFFICIENT TOOL OF ACHIEVING INCREASED MARKET SHARE
44. AN EVALUATION OF SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMS INDUSTRY
45. THE RELEVANCE OF MARKTING RESEARCH IN ENHANCING THE SERVICE LEVEL OF MANUFACTURING FIRMS
46. AN ASSESSMENT OF PHOTOGRAPHS AND CARTOONS AS COMMUNICATION INSTRUMENTS
47. PUBLIC PERCEPTION TOWARDS BILLBOARD ADVERTISMENT
48. THE ROLE OF ADVERTISEMENT MEDIA ON CONSUMER BUYING BEHAVIOR
49. THE USE OF PACKAGING AS AN EFFECTIVE WAY OF MARKETING NEW PRODUCT
50. THE IMPACT OF MARKETING COMMUNICATION ON PRODUCT DEVELOPMENT

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