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MARKETING PROJECT TOPICS AND MATERIALS

1. THE ROLE OF PRODUCT MANAGEMENT IN THE MARKETING OF BANKING SERVICE (A CASE STUDY OF FIRST BANK ABA BRANCH)
2. THE IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN ORGANIZATION.
3. THE PROBLEMS FACING THE MARKETING OF POULTRY PRODUCT
4. AN EVALUATION OF PIPELINE TRANSPORTATION IN THE MARKETING OF PETROL IN NIGERIA
5. THE IMPACT OF MARKETING IN THE DEVELOPMENT OF TOURISM IN ENUGU STATE
6. AN APPRISAIAL OF EFFECTIVE ADVERTISING IN INCREASING SALES OF COSMETICS
7. ATTITUDE OF CONSUMERS TOWARDS PUBLIC UTILITIES (A CASE STUDY OF NEPA, ENUGU METROPOLIS
8. THE IMPACT OF PERSONAL SELLING IN THE MARKETING OF BEVERAGES IN ENUGU STATE
9. A STUDY ON THE ROLE OF ADVERTISING IN TOURISM DEVELOPMENT
10. THE EFFECT OF SEGMENTATION IN THE TARGET MARKETING OF NBL PLC IN ENUGU STATE
11. ADVERTISING AS A ‘’POWER TOOL’’ FOR BUSINESS GROWTH.
12. IMPACT OF EFFECTIVE PUBLIC RELATIONS IN MARKETING EXPANSION OF BANKING SERVICES IN ENUGU METROPOLIS
13. ADVERTISING AS A STRATEGIC INSTRUMENT IN THE MARKETING OF MTN’S COMMUNICATION SERVICES
14. THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT
15. AN EVALUATION OF PRODUCT POSITIONING STRATEGIES IN THE CONSUMER PRODUCTS INDUSTRY IN NIGERIA
16. AN EVALUATION OF DISTRIBUTION STRATEGIES IN MARKETING OF PETROLEUM PRODUCTS
17. THE ROLE OF PUBLIC RELATIONS IN THE MARKETING OF HOSPITAL SERVICES
18. AN EVALUATION OF THE DISTRIBUTION STARTEGIES ADOPTED BY OANDO PLC FOR THE MARKETING OF PETROLEUM
19. THE PROBLEMS FACING THE ESTABLISHMENT OF BANKS IN RURAL AREAS
20. AN INDEPTH STUDY OF ON THE BRAND SWITCHING BEHAVIOR OF MALT DRINK CONSUMER IN ENUGU STATE FROM 2005 -2010
21. AN ANALYSIS OF THE PROBLEMS AND PROSPECTS OF CLASSIFIED ADVERTISING IN ENUGU METROPOLIS
22. AN INVESTIGATION INTO MARKETING IMPLICATION OF STREET TRADING IN URBAN CENTERS
23. THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES
24. ATTITUDE OF CONSUMERS TOWARDS MADE IN NIGERIAN GOODS
25. BRAND SWITCHING BEHAVIOUR OF CONSUMERS IN THE HAIR CARE SERVICE
26. THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS
27. THE EFFECT OF PRICING STRATEGIES ON THE MARKETING OF AGRICULTURAL PRODUCTS IN ENUGU STATE
28. CONSUMER PROTECTION LAWS IN NIGERIA AND ITS IMPLICATIONS ON NIGERIAN CONSUMERS
29. PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES
30. APPRAISAL OF ASSET VALUATION AS A TOOL FOR MARKETING BUSINESS
31. CUSTOMER ORIENTATION IN BANKING INDUSTRY
32. BRAND DIFFERENTIATION & POSITIONING FOR MAXIMUM COMPETITIVE ADVANTAGE
33. THE PLACE OF MARKETING IN THE SERVICE INDUSTRIES.
34. A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS
35. AN EVALUATION OF PRODUCT POSITIONING STRATEGIES FOR MARKETING INDOMIE BREAKFAST NOODLES
36. THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS
37. FACTORS THAT INFLUENCE CONSUMERS PREFERENCE OF DETERGENT
38. THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE,
39. TRADE FAIR AS AN INSTRUMENT OF PROMOTION LOCALLY MANUFACTURED GOODS.
40. EFFECTIVE MARKETING STRATEGIES FOR AIRLINES OPERATING IN ENUGU METROPOLIS
41. THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS.
42. MARKETING COURIER SERVICE IN ENUGU STATE
43. THE IMPACT OF MARKETING MIX IN THE ACCOMPLISHMENT OF ORGANIZATIONAL OBJECTIVES
44. THE IMPACT OF INFORMATION TECHNOLOGY (IT) IN MARKETING OF BANKING SERVICES
45. EFFECTIVE PROMOTIONAL STRATEGIES FOR THE COSMETICS INDUSTRY
46. MARKETING OF FAMILY PLANNING SERVICES IN ENUGU URBAN
47. IMPACT OF INFORMATION TECHNOLOGY IN BANKING INDUSTRY
48. THE EFFECT OF PERSONNEL SELLING ON THE SALES OF ISOL GERMICIDE IN ENUGU URBAN
49. THE EFFECT OF ADVERTISING ON CONSUMER REFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS
50. THE IMPACT OF TELEVISION ADVERTISING ON CONSUMER PRODUCT PURCHASING IN NIGERIA

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